- For Kids

About us


Hi. This is us - That’s Pegi on the left and me (Tomo) on the right. Nice to meet you!

Pegi and I met in 2013 when I volunteered to do friendly visiting with the elderly and was paired with her husband Ben, who’d recently suffered a stroke. The three of us still meet every Friday and try to put the world to rights - with varying degrees of success.

When we first started meeting I was a full time parent and I was frustrated about the limited options available when looking for healthy kids’ food products, especially given that my kids were both extremely picky eaters. I would discuss this with Ben and Pegi until one evening Pegi emailed me to say she had a business proposition for me. It was Food Paint.

Research shows that kids are far more likely to eat their food if they helped prepare it. They take pride in their work and actually think about what it is and what went into it - the ingredients and the effort. If you can also offer them a product that’s fun, which they look forward to using and which gets them to focus on mealtimes, then at least SOME of those maddening conversations (parents, we all know what I’m talking about, right?) will become a thing of the past.

We'd love to hear from you, so feel free to email us at info@noshiforkids.com


Nutrition and ingredients